Director of Artist Growth & Media (Hands-On)
Build the public rise of a major artist.
Role is in-person in Brooklyn with travel to major installs and art events.
Role
BREAKFAST is a kinetic artist creating a new category of physical art — living sculptures driven by data, engineering, and motion.
The work is reaching major museums, high-level collectors, and global public spaces — and we are just getting started.
Now we are looking for the person who can build the next phase of this rise:
Grow BREAKFAST into a globally known creative figure —
using storytelling, modern media, and strategic brand building.
This is not just a content job.
This is not just a videographer role.
This is a creator brand architect role.
You are the person who says:
“I know how creators become iconic —
and I want to build that with someone who isn’t just a personality, but a real artist.”
What You'll Do
- Build and execute the strategy to grow the public presence and cultural impact of a rising contemporary artist.
- Develop social concepts, formats, and series arcs
- Craft a video presence that feels premium, thoughtful, cinematic
- Build presence across Instagram, TikTok, YouTube, earned media
- Identify collab + PR opportunities (art + culture + luxury)
- Capture and edit moments inside the studio and on installations
- Drive momentum — spotting what matters and amplifying it fast
- Turn the artist into a magnet for collectors, institutions, and attention
- Balance mystique with access; elegance with reach
You aren’t here to shoot content.
You’re here to build cultural gravity.
Who You Are
- You’ve helped grow a creator / founder / personality brand
- You know social strategy: retention, hooks, arcs, tone
- You understand TikTok/Instagram discovery without falling into gimmicks
- You have taste — cinematic eye, storytelling instincts
- You move fast, iterate, experiment, take initiative
- You get energy from momentum
- You want to help build a legacy, not just rack views
- You admire artists, architects, innovators
- You love the idea of helping the world recognize someone before everyone else does
You’re hungry.
You’re scrappy.
You see the world in narrative.
You believe you could build MrBeast — but refined, tasteful, and art-world aligned.
Not For
Corporate “brand managers”
Videographers who want direction
People who need permission to act
“Influencer energy”
People who chase trends instead of designing them
This is for the builder behind the scenes —the one who wants to make someone culturally inevitable.
We Don't Hire Often
When we do, it’s because we’ve reached a moment that will shape where this goes next.
Our studio is small and elite. Every seat matters.
If you feel like you are meant to be here, reach out. Trust that signal.